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An Interview with Bosdi: Survival on Quality & Reputation

iAbrasive recently had an interview with Bo Ruiliang, the general manager of Zhengzhou Bosdi Abrasives Co., Ltd. As one of iAbrasive's Gold Members, Bosdi is a professional manufacturer of flap disc and grinding wheel.

From: iAbrasive.comDate: 2014-08-15 08:26:24Views: 549

"In recent years, due to economic recession both in China and abroad, traditional industry has suffered a lot. So has abrasives industry."

Bo Ruiliang, the general manager of Zhengzhou Bosdi Abrasives Co., Ltd.

Interviewee: Bo Ruiliang
Position: General Manager  
Company: Zhengzhou Bosdi Abrasives Co., Ltd.
Site on iAbrasive: http://bosdiabrasives.en.iabrasive.com/

iAbrasive recently had an interview with Bo Ruiliang, the general manager of Zhengzhou Bosdi Abrasives Co., Ltd. As one of iAbrasive's Gold Members, Bosdi is a professional manufacturer of flap disc and grinding wheel.

According to iAbrasive, Bosdi was founded in 2011 and is engaged in producing and selling of abrasives applied in stone grinding and polishing. The featured products of Bosdi include resin grinding wheel, resin cutting disc, depressed-center wheel, flap disc, diamond cutting disc, diamond grinding disc, ceramic grinding wheel, etc. Various type and complete specification have made Bosdi a leading company in abrasives industry.

Bo Ruiliang revealed that in recent years, due to economic recession both in China and abroad, traditional industry has suffered a lot. So has abrasives industry. Under this situation, Bosdi decided to set foot in abrasives industry in 2011, which made people confused. Fortunately, three-year development was impressive. Many abrasives entrepreneurs wonder the secret of Bosdi's success.

Product Quality is the Cornerstone

As a popular emerging company in abrasives industry, Bosdi attaches great importance to product quality, which is one of the secrets of Bosdi's success. When it was founded, Bosdi had made up its mind. The company brought in the most advanced equipment and assembly line from Germany. Besides, Bosdi spent a large amount of capital in purchasing raw and auxiliary materials from America, Germany and Swiss. Advanced production equipment and high-quality raw materials are the basis of success. During production, Bosdi conducted scientific management system and detected its products independently. All its products have passed strict control of European EN12413 standard, ISO 9001:2000 quality management system verification and Germany MPA product quality verification.

Produce According to Individual Demand

As a traditional industry, abrasive industry has experienced the fast-developing stage. To be outstanding in a saturated market is a difficult thing. In an era of Internet, the public are pursuing individuation. Customers hope to buy what they need. Different from other products, abrasive products are produced in assembly lines. So product specification is no different. While individuation means unique product design. In this way, producing cost will increase substantially. Bosdi has done the task quite well by providing superior products based on individual needs.

Dare to Try

Compared with China domestic abrasive giants, Bosdi is a green hand. Although abrasive industry is traditional, Bosdi dares to break the rules. A good example can be its cooperation with iAbrasive.com in developing its online foreign trade. Nowadays, many abrasives companies want to do foreign trade, but they have no channels. Traditional B 2 B platforms is comprehensive and competitive. For abrasive industry, iAbrasive is more professional. After learning about the advantages of iAbrasive, Bosdi signed a contract with iAbrasive and in hope that it can further develop its foreign trade via iAbrasive.

The fierce competition in abrasive industry has make it extremely difficult for abrasives manufacturers to develop foreign trade. Bosdi stands out as a success by adhering to quality and reputation. Its experience is worth learning from.

 

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