Post Buying Request

iAbrasive Products Ranking Updates

iAbrasive updated products search rankings rules to better display information about abrasive products and effectively assist customers find what they really need.

From: Date: 2015-01-12 10:02:46Views: 933

iAbrasive updates

Last week, because of uploading the updated search rankings of products and companies, some visitors met 503 error when they go to our website. We feel very sorry for that inconvenience, and welcome to iAbrasive.com to find the latest news and refreshing information in abrasives industry. The following is the latest products ranking updating.

I. Relevance

Product name and keywords are the two main factors to consider. Only products related to search terms will show in searching results. It maybe entire matched or partial matched. Firstly display the entire matched information, and then the latter.

Therefore, iAbrasive.com suggests its members fill in accurate, complete, and professional product name & keywords. It’s important to note, however, that please avoid keywords stuffing. Otherwise, it will be unfavorable to the buyer's search experience.

II. Under the Precondition of Relevance, the Following Factors will Affect Ranking 

According to the degree of importance, the sequential order is as follows:

1. Member Level

Ranking according to the degree of members: Gold Member > Verified Member >Unverified Member

2. The Integrity and Accuracy of Information

It is well known that buyers are more interested in products with more details. Thus, iAbrasive.com suggests its members exactly fill in all professional product information with clear photos, which will be very conducive to ranking. According to the degree of importance, it will be illustrated as following:  

Product Name

A good product name is not only beneficial to the retrieval of relevance, but also can further improve buyer’s experience. 

How to write a good product name?

a). No less than 30 characters, and try to outstand the product’s ‘Name + Brand + Features + Specification + Application’. E.g.: 'A30TBF Resin Reinforced Cutting Wheel for Stainless Steel' is such a good example.

b). Conform to searching habits such as its formal name, terminology, commonly known name in the industry, etc.;

c). Avoid keywords stuffing; 

d). Match with posted products; 

e). Avoid product name repetition.

Product Keywords

Including a “main keyword” and two “more keywords”. 

What kind of keywords are better?

a). Think about its formal name, synonym, what buyers might use to search for your products, etc.;

b). Put the most important keyword as the “main keyword”, another two sequentially as “more keywords” according to its importance degree. 

Product Detailed Description

The more details you describe for your product, the more attractive it will be for buyers, and the better buyer’s experience and product ranking it will get. iAbrasive.com suggests filling in detailed, professional, and real information as product description. Then what should be included in description?

a). Include detailed specifications, features, advantages, application, quality standards, certifications, etc.;

b). Improve readability by neat and tidy layout;

c). Insert clear product photos;

d). Avoid only a few words or irrelevant information.

e). Avoid repetitive descriptions and redundant information.

Product Details

Filling in professional and complete product attributes will make buyers search your products more easily; improving product editorial quality to get a better ranking. 

a). Besides product’s place of origin, brand name, model number, please also fill in other professional info such as shape, grading system, available size, features, applications, etc..

b). You can also add more details (e.g., Color: Red) by yourself.

Product Photo

Inserting clear, professional and various product photos will make buyers know your products visually. Thus, iAbrasive.com strongly suggests you upload product photos as many as possible (Max. 5). Meanwhile, the photo should match your product and its descriptions.

FOB Price

Price is very important in the trade information. Filling in real FOB price will be helpful for product ranking

Other Trade Information

We suggest our members filling in all of the trade information including min. unit of measure, min. order quantity, port, delivery time, packaging details, OEM, production capacity, payment terms, etc.

Product Watermark

Product watermark is beneficial for copyright protecting. iAbrasive.com suggests you tick watermark when posting products.

3. Main Products of Gold Member

Gold Member could set five main products, according to its important degree, from 1 to 5. Under the same condition, main products (or more important main products) would rank higher. iAbrasive.com suggests Gold Members making full use of this premium function.

4. Refresh Product

The daily refreshed products will have chance to get a better ranking. But only once a day. iAbrasive.com suggests its members frequently refresh or re-edit them for products optimization.

All of the above factors mutually affect products search ranking. Therefore, please fill in all product information as possible as you can, to get a better ranking.

More help, please refer to “What kind of product information is most important to buyers?” 

share: